Join us for this expert-led webinar for new Influencer Marketing users to learn how to configure your workspace and discover the right creators for your brand using the Sprout Social Influencer Marketing platform. We’ll walk you through the essential initial workflows, from setting up custom brand fit and safety rules to leveraging outbound search and inbound recruitment tools to build your internal creator database with confidence.

What you will learn:

Workspace Setup & Customization: Configure your target audiences, brand fit scores, and custom brand safety rules to align the platform with your organization's specific requirements.

Outbound Creator Discovery: Master natural language search and AI-driven recommendations to discover, vet, and analyze influencers based on audience demographics, engagement benchmarks, and past performance.

Inbound Partner Recruitment: Build and publish custom creator application pages to streamline incoming partnership inquiries and route top talent directly into your database.

Strategic Database Management: Organize influencers into custom creator lists to perform side-by-side metric comparisons, review content scorecards, and prepare top partners for upcoming campaigns.

Whether your organization is new to Sprout Social’s Influencer Marketing platform or you are joining an existing team, this foundational training ensures you are set up for long-term success.

Secure your spot now!