For new users, this expert-led webinar lays out the basics of using Sprout Social to achieve your goals. We’ll walk you through the essential workflows that transform Sprout from a simple tool into the foundation of your social team’s central operating system. From initial account and profile configuration to publishing on-brand at scale and the nuances of social media ROI reporting, you’ll gain the skills needed to use Sprout to deliver measurable impact immediately.

What you will learn:

Optimize your workspace: Navigate account and profile settings to align workflows to your strategy and get the most out of your Sprout Social investment.

Purposeful Publishing: Plan, create, and collaborate on content and campaigns with tools that keep your team aligned and efficient.

Elevated Customer Care: Master the Smart Inbox to reduce response times, manage cases, and deliver meaningful interactions to engage with your community at scale.

Strategic Reporting: Analyze your social data to show real ROI impact, help you tell a stronger brand story and deliver meaningful insights that influence strategic decisions across the business.

Whether your organization is new to the Sprout Social community or you are joining an existing team, this foundational training ensures you are set up for long-term success.

Secure your spot now!